News|December 15, 2011 11:42 pm

Manoj Bajpayee: Lack of promotion killed ‘Lanka’

Manoj Bajpayee, whose latest film “Lanka” has fared average at the box office, feels it could have done better if it had good promotions.

Manoj tweeted saying,

‘Lanka’ got a lot of appreciation but lack of good promotion again killed a film which I am very proud of. Not angry, but disappointed,

Also in Govinda’s opinion,

Publicity drama has become a very important part for any film now. It is an important element. That’s the only reason why some of my previous movies didn’t do well,

Dharmendra the vateran actor who has seen films taking shape since his time, agrees to the same, he says,

Filmmakers have made the audience so used to promotions that if a film is not promoted at a certain level, people feel that the film is not worth watching.

Good films fail to work because they are not promoted the way they should have been. ‘Apne’ was a bigger film than ‘Yamla Pagla Deewana’ but the producer did not have enough money to promote the film.

We extensively promoted ‘Yamla Pagla Dewana’; moreover the script was also good and people enjoyed it completely. However, it’s true if the films today are not promoted in the right way, they tend to stay behind,