News|May 27, 2011 1:29 pm

Juhi Chawla Is Happy With The Changed Bollywood

Juhi Chawla says Bollywood has changed and that is a good thing, she is happy about the changes, she said,

There have been plenty of changes in the industry and a lot of them are for the better. The technique and infrastructure have immensely improved; the number of women working in the industry has also increased. Earlier, it used to be just me and my mother on sets, but today we see women working as assistant directors, costume designers and what not,

People are more organised today. They have scripts ready before hand. In our time, it was not like that. The looks have also changed earlier it was all traditional, while today they are more modern.

I won’t say content has changed or deteriorated or it has become superior; there are still good writers who write interesting stories,

Being an actor is the easiest. Producers and directors have a lot more to do. They really have to be on their toes in order to get everything ready from scripting to actual production work. It is a challenging task,

As an actor your job is just to listen to what is required from you and perform. There is so much more to it when it comes to production,

One thing that I would say has not changed is that two-three percent of the films are still outstanding and interesting. The films with a lot of masala and dhamaal are big hits of the year, while some are average. That statistics has more or less remained the same,

Some directors and producers, who don’t have the conviction to stay with their story and are unable to tell their story, tend to bend towards these things. It is believed that women in skimpy clothes will sell or involving an item number in the film will help, but others like Rajkumar Hirani, who believe in their subjects wouldn’t require all that. Their films speak for themselves,

Audience is smart enough. They know when something is forced into the film; they themselves don’t appreciate it.

At the same time they would love to see pretty girls and lovely clothes, item numbers. But if it is not placed correctly people will reject it,

Juhi Chawla has worked in 90 films since she started her career in Bollywood, and last seen in the critically acclaimed fillum ‘I AM’,

She got married to a businessman Jai Mehta in 1998, and after that in 2000 entered into the joint venture with Shah Rukh Khan & Aziz Mirza and launched Red Chillies Entertainment,

After that Juhi also Juhi became co-owner of the Indian Premier League team Kolkata Knight Riders.