News, TV|May 4, 2010 4:57 pm

Hrithik becomes a Roman Emperor in Ad

Milano the cookie of brand Parle Hide & Seek is coming up with another ad with Hrithik Roshan who is the brand ambassador.

The ad will be directed by Indrajit Nattoji, The concept of the ad is very rich and royal, just like Hrithik has played a
Mughal Ruler Akbar he will be playing a Roman Emperor for the ad.

Designer Sanjeev Mulchandani has designed the out fit of the Emperor Hrithik,

The ad is being shot in Mehboob studio and second phase will have the scene in Gran Sasso Campo, 150 km from Rome, Yes the Rome Emperor will actually go to Rome for the shoot to get the real feel, also the post production of the ad is going to be done in Malaysia.

Director said,

“Set against a background of 10,000 warriors, we are almost filming Gladiator in 30 seconds. We’ll be going the way of the Hollywood hit 300, 20 extra warriors are going to multiply into 10,000 putting Hrithik in an uber-cool period, packaging in 30 seconds was a high,”

“I was also influenced by his classical good looks reminiscent of a Greek god,” Hrithik’s regal bearing as a Mughal emperor in Jodhaa Akbar helped in determining his new avatar”