News|April 8, 2010 12:10 pm

Deepika Padukone Sony Digital Camera Brand Ambassador

Along with Kareena kapoor as Sony Vaio brand ambassador, Sony has not chosen Deepika Padukone as the brand ambassador for Sony Digital still Camera, Deepika has also advertised for LG Digital Camera

Sony has invested 50 Crore on marketing for the camera which including TV commercials, print campaigns, outdoor and shop-front display, Sony India Managing Director Masaru Tamagawa said, “We are aiming to uphold our number one position in the digital still camera category, with a market share of 45 per cent by the end of financial year 2010,”

Sony has made over 5.5 lakh units of digital still cameras in 2009-10 and wants to sell 8 lakh Units in 2010-11.

after having Bollywood Beauties like Kareena and Deepika associated with them, Sony will definitely get the target accomplished.